In 2014, Shopify released the Shopify Plus app to compete with enterprise eCommerce platforms like Magento, Volusion, and Demandware, as well as to attract large eCommerce merchants. Shopify Plus, to put it simply, is a fully hosted business eCommerce platform for retailers and brands that aim for exponential growth.
How to use Shopify plus? All you need is to Hire Shopify App Developer to upgrade your current eCommerce store to Shopify Plus.
Why would you want Shopify plus for your business in the first place? There are two key differences that you should be aware of:
- Shopify is designed for small to midsize enterprise businesses, whereas Shopify plus is designed for large businesses.
- Shopify plans are tailored to meet the eCommerce needs of companies of various sizes and stages of growth. Shopify Plus adds new features as well as expands on existing ones.
But the differences don’t just end there. Shopify Plus offers a myriad of other features, some of which are highlighted underneath.
Advantages of Using Shopify Plus
It is simple to get started. Even if you have no coding experience, Shopify’s website builder enables anyone to create an engaging website, without breaking a sweat.
You'll have access to statistics. This is particularly essential for organizations that are rapidly scaling and are often required to make data-driven decisions.
It's not enough to simply open an online store. With Shopify's multi-channel capabilities, you can nearly double your revenue by selling on two marketplaces.
When you sell online, you aim to appear before and sell to a global audience. That itself isn’t the problem, but transacting with the global audience can seem to hinder your growth. However, Shopify eliminates that problem through multi-currencies support.
Shopify's Plus portfolio includes a diverse range of features. These features are part of the reason that Shopify as a company has gained considerable market share in the online stores or eCommerce domain.
1. Script Editing:
The Shopify Plus Script Editor allows you to customize customer fields and payment methods while giving you extended control over discounts, taxes, and shipping methods.The Shopify Plus Script Editor can also help users create custom line items and payment files, giving users near-complete control over the checkout process. This helps with eCommerce scalability since the experience is tailored to consumers- based on their buying choices and venue. Complex stacked discounts are also available, not to mention that they’re not a part of the standard Shopify store.
2. Automate Process:
Shopify Plus gives you access to powerful automation tools to automate anything from inventory, orders, and goods to customer sections and protection without requiring any coding. It simplifies the process by providing a simple-to-operate visual builder. Additionally, Shopify Plus is extremely adaptable when it comes to app integration.3. Shopify Launchpad:
It features a Launchpad where you can track the activities of the big commerce such as flash sales and product launches. You can also automate the publishing and unpublishing of theme or material adjustments by monitoring the schedule.4. SSL certificate:
Shopify Plus includes a site-wide SSL certificate and Level 1 PCI DSS compliance. For each order, it redirects traffic from HTTP to encrypted HTTPS, provides data security, and even conducts a risk assessment.Sites that have SSL certification are also considered more trustworthy. Customers transact business with well-known websites that have an EV SSL Certificate. This is one of the key benefits of upgrading to Shopify Plus.
Proper encryption enables your eCommerce store to earn the confidence of the customers. This further helps with increased website traffic.
5. Multiple Stores:
Whatever you do, there’s always a potential to grow and improve- and that’s the same story with eCommerce stores. Shopify Plus Multiple Stores makes this easier than ever. This function enables you to build and manage an infinite number of online stores, each of which can operate in a variety of currencies and languages, ensuring global ease of access.6. Shopify Plus Reporting/Analytics:
Information is essential to running any successful company- be it online or offline. Shopify Plus Reporting / Analytics lets you curate crucial bits of information that might affect the performance of your online eCommerce store.Shopify Plus Reporting / Analytics includes live product analytics and limitless inventory, behavior, marketing, revenue, benefit, and customer reports, among other features.
To top it off, Shopify Plus customers get unlimited custom reports, ensuring that they get exactly the data they need to make the right data-driven decisions.
7. Shopify Plus Flow:
Shopify Plus Flow helps you to start and stop promotions, monitor email segmentation, and deliver content to customers on an individual basis by storing triggers, conditions, and actions. Shopify Plus Flow will ensure that automated promotions and content are appropriate and targeted to the right audience by monitoring all individual consumer transactions.8. Shopify Plus Wholesale Channel:
Purchase orders can be sent through B2B channels, which have been built-in for your reseller network. Create several price lists based on the client to curate product availability and cost. Allow clients to check out and pay online, or submit payment orders to be paid later on net terms.You'll be able to establish a wholesale environment tailored for your customers and their business. Not only would you stand out from the crowd, but you’d also need to spend significantly less time fielding wholesale orders over the phone or via email. This is made possible through tailored wholesale pricing and discounts, as well as advance order review restrictions.
9. Shopify Plus eCommerce automation:
Without writing a single line of code, Shopify Plus Flow allows you to create distinct personalized experiences for your consumers. Customer service, design and development demands, merchandising, communications, marketing, and advertising can all be adapted to certain sectors and customers in order to provide the best possible user experience.Shopify Plus Flow allows you to launch and end promotions, regulate email segmentation, and distribute the material to clients on a case-by-case basis by storing triggers, criteria, and actions. Shopify Plus Flow also ensures that automatic promotions and content are relevant by tracking individual consumer purchases.
10. Support:
Shopify provides 24×7 service. The benefit of upgrading to Shopify Plus, however, is that you will get eCommerce largest advisers’ and Shopify Certified Developer support. This is a game-changer for your eCommerce business as you’d be assisted by certified Shopify developers in making the right data-driven decisions.Conclusion
Shopify Plus has swiftly established itself as a major player in the corporate eCommerce space. It did so by aiding businesses to expand, get more control over the website’s data, employ advanced customizations without the need for an actual code, and a whole lot more.Shopify Plus is the route you must follow if your online store is growing. Alas, you’d scale up eventually and require a higher level of sophistication and capability, and Shopify Plus, if anything, secures your business from the get-go.
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